PR and Marketing: What’s the Difference?
When you want to get the message right, hire a writer! Many (if not most) PR people have journalism backgrounds, and like Pegasos, many practitioners were former reporters. Accordingly, PR works closely with journalists: media relations, publications, etc. PR practitioners, like Pegasos, often possess a command of the language that rivals English professors, journalists, and […]
PR and Marketing: What’s the Difference? Read More »